X: your advertising options
Discover below an overview of the possibilities this advertising platform has to offer.
- Followers campaign: are you new to X and just want to increase your number of followers? Then opt for a followers campaign. This campaign aims precisely at the followers who interest you based on their age, their areas of interest, the accounts they follow, their online behavior… Thanks to such a campaign, your X name will appear in the news feed and in the notifications of your target audience.
Objective: to encourage them to follow you. Ideal for attracting potential new customers;
- Action-oriented campaigns: advertising on X can also encourage internet users to take action, such as downloading a document or signing up on your website. You can also create lead generation cards on X. The idea is to encourage followers to provide their email addresses for marketing lists such as electronic newsletters.
Advertising on X: for whom?
X is as powerful for B2B companies as it is for B2C enterprises.
Since it is a fast-paced platform, you must communicate appropriately to reach your audience and pique their curiosity. Your call to action must be crystal clear and concise on X. Also, make sure you have a strong and coherent profile before starting. Your potential followers need to want to trust you.
Do you want to set up advertising campaigns on X?
Then entrust the creation and management of your campaigns to our social media specialists.